Miguel Yanez


English, Spanish

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"Conscious use of time, place and mood to implement the best style choice to achieve the desired outcome when negotiating a new contract with Spain’s biggest wine producer."

Expert Negotiator, Strategist, Marketeer and Leader of business turnaround with a passionate sense of purpose. Often selected to facilitate change and growth in challenging markets. A proven high performer, multicultural, resourceful team-player, known for his enthusiastic and innovative style.


Miguel brings 20 plus years of international know-how and hands on experience in North America, Latin America and Asia Pacific.

He is an experienced team player, resilient and with a proven comfort in the ambiguity.

He has a track record of successful career progress over 18 years within FORTUNE 500 companies and mid-size enterprise and has founded and co-directed 2 highly successful entrepreneurships.

Specialist Focus

Miguel has led major negotiations with supply with powerful procurement experts. Well known for identifying and optimizing value while diligently supporting highly complex negotiations.

In recent years,  Miguel has lead major contract  negotiations with world’s largest brewer, Europe’s #1 Wine produce and the world’s biggest mineral water bottler within; dealing with multiple stakeholders (marketing, procurement, logistics, production) and tough negotiators, where he has delivered positive results and built a powerful network.


Degree in economics | Universidad Central de Venezuela

Master in Philosophy | Universidad Simon Bolivar

Master in Strategic Planning | Ross School, Ann Arbor

MBA from IESA (Instituto de Estudios Superiores en Administracion)

Green belt LSS

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